Data Analytics, Predictive Analytics, and Financial Planning and Analysis (FP&A)

Data Analytics

Accelebron’s data analytics consulting service specializes in assisting companies to collect and analyze data associated with customers, business processes, market economics or practical experience. Data is categorized, stored and analyzed to study purchasing trends and patterns.

Evolving data facilitates thorough decision-making. For example, a social networking website collects data related to user preferences, community interests, and segment according to specified criteria such as demographics, age or gender. The proper analysis reveals key user and customer trends and facilitates the social network’s alignment of content, layout and overall strategy.

Companies benefit from Accelebron’s qualitative and quantitative techniques and processes used to enhance productivity and business gain. Data is extracted and categorized to identify and analyze behavioral data and patterns, and techniques vary according to organizational requirements.

Predictive Analytics

Accelebron’s predictive analytics takes basic data analytics to the next level. Predictive analytics is the branch of the advanced analytics which is used to make predictions about unknown future events. Predictive analytics uses many techniques from data mining, statistics, modeling, machine learning, and artificial intelligence to analyze current data to make predictions about future. It uses a number of data mining, predictive modeling and analytical techniques to bring together the management, information technology, and modeling business process to make predictions about future. The patterns found in historical and transactional data can be used to identify risks and opportunities for future. Predictive analytics models capture relationships among many factors to assess risk with a particular set of conditions to assign a score or weight. By successfully applying predictive analytics the businesses can effectively interpret big data for their benefit.

The data mining and text analytics along with statistics, allows the business users to create predictive intelligence by uncovering patterns and relationships in both the structured and unstructured data. The data which can be used readily for analysis is structured data, examples of age, gender, marital status, income, sales. Unstructured data are textual data in call center notes, social media content, or other types of open text which need to be extracted from the text, along with the sentiment, and then used in the model building process.

Predictive analytics allows organizations to become proactive, forward-looking, anticipating outcomes and behaviors based upon the data and not on a hunch or assumptions. Prescriptive analytics goes further and suggest actions to benefit from the prediction and also provide decision options to benefit from the predictions and its implications.

Financial Planning and Analysis (FP&A)

Accelebron’s Financial Planning and Analysis (FP&A) teams play a crucial role in companies by performing budgeting, forecasting, and analysis that supports major corporate decisions of the CFO, CEO, and the Board of Directors.

Very few, if any, companies can be consistently profitable and grow without careful financial planning and cash flow management. The job of managing a corporation’s cash flow typically falls to its FP&A team and its chief financial officer (CFO). Read more about the role of the CFO.

Our Corporate financial planning and analysis professionals utilize both quantitative and qualitative analysis of all operational aspects of a company in order to evaluate the company’s progress toward achieving its goals and to map out future goals and plans. FP&A Analysts analyze economic and business trends, review past company performance and attempt to anticipate obstacles and potential problems, all with an eye toward forecasting a company’s future financial results.

Our FP&A professionals oversee a broad array of financial affairs, including income, expenses, taxes, capital expenditures, investments, and financial statements. Unlike accountants who are in charge of recordkeeping, financial analysts are charged with examining, analyzing, and evaluating the entirety of a corporation’s financial activities, and mapping out the company’s financial future.

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